Storage performance technology – solid state or high-scale storage designed for high performance – has long been a tricky and fragmented market. While the market for flash-based storage has been growing steadily over the past few years, it still represents well under 10% of total installed capacity in the enterprise. A variety of storage acceleration solutions—based in the array, server and network—are now available, and yet many enterprise buyers are still poorly educated about these options and how best to address the performance needs of their business-critical apps.
Taneja Group’s latest multi-client sponsored research study addresses the relatively young and rapidly evolving market for storage acceleration and performance solutions in the enterprise. This study provides vendor sponsors with key insights into the current uptake and usage of storage acceleration and performance technologies, along with user-perceived value of key features and capabilities. The study findings will help vendors understand how to overcome sales and deployment barriers, improve and sharpen the positioning of their products/solutions, and determine where they should invest going forward, based on the technologies and use cases that will be most important to enterprise buyers over the next 2-3 years.
The 70-page research report features results from 694 completed online surveys, plus in-depth discussions with 9 selected enterprise participants. The study respondents – primarily senior IT and infrastructure managers – come from a broad range of enterprise-level organizations and industries, providing a highly representative sample of customers in the sweet spot for storage acceleration solutions.
The report begins with a description of the market landscape, which provides our perspectives on how the storage performance market has developed and where it is headed. This leads into an in-depth analysis and discussion of survey findings, including a profile of the respondents themselves. We then identify and explore several key customer populations that rose to the surface in our analysis. Understanding these different types of buyers and users is more important than ever, as we find that the market is quite fragmented, with a number of contrasting populations looking at performance from distinctly different perspectives. By studying these populations and what makes them tick, vendors will be able to assess and optimize product and marketing strategies for different classes of customers, while honing their competitive differentiation.
This Taneja Group research report was provided to our primary research sponsors in early September 2015, and is now generally available for purchase by other vendors. If you have an interest in learning more about the market and how you can make your acceleration offerings stand out, please contact Jeff Byrne (email@example.com) or Mike Matchett (firstname.lastname@example.org) at Taneja Group to put the insights in this report to work for you.